Search Engine Optimization
Search Engine Optimization - SEO - is the best way to rank your website in Google. By Onpage and Offpage SEO, you will learn the best tips and tricks to rank your website on search engine.
Content Marketing
Content Writing will include the various ways of writing content such as article, press release, creative content and much more.
Google Analytics
Tracking your website traffic and learning the best way to know your users is via Google Analytics. Supported with Google Search Console and Google MyBusiness.
Social Media Marketing
Learn the aspects of Facebook and Instagram marketing and advertising campaigns. Boost your posts or run paid likes, you can enhance your social media presence.
Email Marketing
Sending emails to your customers/clients is the best way of communication, learn it via the best tool to send mass emails.
Google Ads
Learn the best way to make Google Ad campaigns. Know your bid and keywords strategy while creating ads for Google search engine.
YouTube Ads
Learn about YouTube advertising and show your ads on videos. Paid marketing concept of YouTube.
Getting Leads
Learn the best ways of getting leads and converting them into sales. Learn the sales pitch, marketing plans and be the expert in pitching clients about your products.
E-Commerce
Learn eCommerce strategies, know about the best demographics, users, channels to promote your shop online. You will learn the strategies of eCommerce.
Marketing Strategies
Make marketing strategies from the knowledge you gather from digital marketing. Combining the methods and innovation of social media marketing, content marketing, SEO, paid and unpaid marketing.
Measuring Success
The most important tool is to measure the success. You need to learn how the reporting is done for digital marketing, whether it is for social media, Google analytics, content marketing or any other
How Software Houses Works?
Final part of the training is to know the nature of software houses, what kind of work is done, how it is done and how inter-departments are connected to deliver the projects.
3 Months Plan
| 1st Month | 2nd Month | 3rd Month |
|---|---|---|
| Search Engine Optimization | Content Writing | Social Media Marketing & Advertising (Facebook) |
| Google Search Console | Google Ads | Social Media Marketing & Advertising (Instagram) |
| Google My Business | YouTube Ads | Digital Reporting |
| Google Analytics | Email Marketing | Digital Marketing Strategies & Lead Generation |
| Test/ Assignment | Test/ Assignment | How a Software House Work/ How to be an Entrepreneur |